{"id":13527,"date":"2026-07-03T11:45:16","date_gmt":"2026-07-03T06:15:16","guid":{"rendered":"https:\/\/gapstars.net\/tech\/career-listings\/job-1544\/"},"modified":"2026-07-05T18:35:32","modified_gmt":"2026-07-05T13:05:32","slug":"job-1544","status":"publish","type":"career-listings","link":"https:\/\/gapstars.net\/tech\/career-listings\/job-1544\/","title":{"rendered":"Senior Operational SEO\/GEO Specialist"},"content":{"rendered":"<p><span style=\"font-size: 14.0px;\"><strong>About Gapstars<\/strong><br \/>Gapstars is a Netherlands-based software development services provider that builds remote, agile teams in Sri Lanka and Portugal for innovative tech companies. Today, we are home to 300+ TechStars and innovative minds, turning scalable software into performance products that shape the future. Our partners are highly ambitious tech companies that are looking to conquer their respective markets.<\/p>\n<p><strong>About the Role<\/strong><\/span><\/p>\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">The specialist will work closely with\u00a0the internal SEO\/GEO Lead and the external agency partner to execute SEO and GEO recommendations, clear backlogs, improve rankings, and turn technical and content actions into live improvements.<\/span><\/p>\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">This is a hands-on execution role, not a purely strategic SEO position. The ideal candidate should be proactive, structured, technically strong, and comfortable working independently in agile sprints. The immediate focus will be on improving category rankings, writing and optimizing content, identifying low-hanging technical SEO opportunities, and supporting GEO initiatives.<\/span><\/p>\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">The role also requires an AI-native mindset, with the ability to use tools such as ChatGPT, Gemini, Claude, or AI agents to improve speed, quality, and scale of SEO workflows.<\/span><\/p>\n<h2 dir=\"ltr\"><span style=\"font-size: 14.0px;\"><strong>Key Responsibilities<\/strong><\/span><\/h2>\n<ul>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Execute daily SEO and GEO optimization activities in collaboration with the internal SEO\/GEO Lead.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Improve rankings for key product and category pages.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Translate agency recommendations into practical CMS updates, content improvements, and technical tickets.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Conduct technical SEO scans and identify issues related to crawlability, indexability, page speed, structured data, and website architecture.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Implement and optimize Schema Markup to improve visibility across Google, AI Overviews, and other AI-driven search experiences.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Create clear SEO\/GEO tickets for the IT Manager and development team.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Build, update, and optimize website pages within the CMS.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Improve on-page SEO elements such as headings, metadata, internal links, copy, image tags, and schema.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Use AI tools and agents to support SEO research, content production, optimization, and reporting.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Support link building and digital outreach campaigns.<\/span><\/p>\n<\/ul>\n<ul>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">5\u20136 years of experience in SEO, with strong exposure to Technical SEO, On-Page SEO, and Content Optimization.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Strong understanding of technical SEO concepts such as SSR, structured data, Schema Markup, page speed, crawlability, indexing, redirects, and website architecture.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Experience with CMS platforms such as WordPress, Magento, or similar e-commerce CMS systems.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Familiarity with SEO tools such as Ahrefs, Screaming Frog, Google Analytics, and Google Search Console.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Experience translating SEO requirements into clear technical tickets for development teams.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Comfortable working with developers, marketers, and external agency partners.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Strong English communication skills, both written and spoken.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Hands-on experience using AI tools such as ChatGPT, Gemini, Claude, or AI agents in daily workflows.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Highly proactive, analytical, structured, and execution-focused.<\/span><\/p>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Comfortable working independently with regular check-ins.<\/span><\/p>\n<\/ul>\n<p dir=\"ltr\"><span style=\"font-size: 14.0px;\"><strong><em>&#8220;Gapstars is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate based on race, national origin, gender, disability, or age. Your personal information collected during the application process is handled following our privacy policy and used exclusively for recruitment and hiring purposes only&#8221;<\/em><\/strong><\/span><\/p>\n","protected":false},"template":"","meta":{"_acf_changed":false,"content-type":"","role":"Senior Operational SEO\/GEO Specialist ","location":"Sri Lanka","about_gapstars":"<span style=\"font-size: 14.0px;\"><strong>About Gapstars<\/strong><br>Gapstars is a Netherlands-based software development services provider that builds remote, agile teams in Sri Lanka and Portugal for innovative tech companies. Today, we are home to 300+ TechStars and innovative minds, turning scalable software into performance products that shape the future. Our partners are highly ambitious tech companies that are looking to conquer their respective markets.<br><br><strong>About the Role<\/strong><\/span><p dir=\"ltr\"><span style=\"font-size: 14.0px;\">The specialist will work closely with\u00a0the internal SEO\/GEO Lead and the external agency partner to execute SEO and GEO recommendations, clear backlogs, improve rankings, and turn technical and content actions into live improvements.<\/span><\/p><p dir=\"ltr\"><span style=\"font-size: 14.0px;\">This is a hands-on execution role, not a purely strategic SEO position. The ideal candidate should be proactive, structured, technically strong, and comfortable working independently in agile sprints. The immediate focus will be on improving category rankings, writing and optimizing content, identifying low-hanging technical SEO opportunities, and supporting GEO initiatives.<\/span><\/p><p dir=\"ltr\"><span style=\"font-size: 14.0px;\">The role also requires an AI-native mindset, with the ability to use tools such as ChatGPT, Gemini, Claude, or AI agents to improve speed, quality, and scale of SEO workflows.<\/span><\/p><h2 dir=\"ltr\"><span style=\"font-size: 14.0px;\"><strong>Key Responsibilities<\/strong><\/span><\/h2><ul>\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Execute daily SEO and GEO optimization activities in collaboration with the internal SEO\/GEO Lead.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Improve rankings for key product and category pages.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Translate agency recommendations into practical CMS updates, content improvements, and technical tickets.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Conduct technical SEO scans and identify issues related to crawlability, indexability, page speed, structured data, and website architecture.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Implement and optimize Schema Markup to improve visibility across Google, AI Overviews, and other AI-driven search experiences.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Create clear SEO\/GEO tickets for the IT Manager and development team.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Build, update, and optimize website pages within the CMS.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Improve on-page SEO elements such as headings, metadata, internal links, copy, image tags, and schema.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Use AI tools and agents to support SEO research, content production, optimization, and reporting.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Support link building and digital outreach campaigns.<\/span><\/p>\t<\/ul>","requirements":"<ul>\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">5\u20136 years of experience in SEO, with strong exposure to Technical SEO, On-Page SEO, and Content Optimization.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Strong understanding of technical SEO concepts such as SSR, structured data, Schema Markup, page speed, crawlability, indexing, redirects, and website architecture.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Experience with CMS platforms such as WordPress, Magento, or similar e-commerce CMS systems.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Familiarity with SEO tools such as Ahrefs, Screaming Frog, Google Analytics, and Google Search Console.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Experience translating SEO requirements into clear technical tickets for development teams.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Comfortable working with developers, marketers, and external agency partners.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Strong English communication skills, both written and spoken.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Hands-on experience using AI tools such as ChatGPT, Gemini, Claude, or AI agents in daily workflows.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Highly proactive, analytical, structured, and execution-focused.<\/span><\/p>\t\t<li dir=\"ltr\">\t<p dir=\"ltr\"><span style=\"font-size: 14.0px;\">Comfortable working independently with regular check-ins.<\/span><\/p>\t<\/ul><p dir=\"ltr\"><span style=\"font-size: 14.0px;\"><strong><em>\"Gapstars is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate based on race, national origin, gender, disability, or age. Your personal information collected during the application process is handled following our privacy policy and used exclusively for recruitment and hiring purposes only\"<\/em><\/strong><\/span><\/p>","recruitee_id":"1544"},"career-location":[53],"career-type":[31],"technologies":[216],"class_list":["post-13527","career-listings","type-career-listings","status-publish","hentry","career-location-colombo","career-type-non-tech","technologies-notion-trello-asana"],"acf":[],"_links":{"self":[{"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/career-listings\/13527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/career-listings"}],"about":[{"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/types\/career-listings"}],"wp:attachment":[{"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/media?parent=13527"}],"wp:term":[{"taxonomy":"career-location","embeddable":true,"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/career-location?post=13527"},{"taxonomy":"career-type","embeddable":true,"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/career-type?post=13527"},{"taxonomy":"technologies","embeddable":true,"href":"https:\/\/gapstars.net\/tech\/wp-json\/wp\/v2\/technologies?post=13527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}